MINI & Hax Announce First Cohort for Urban-X Accelerator Startup


Need another reason to visit a MINI dealer sooner rather than later? The iconic automaker is pairing up with the hardware startup accelerator, Hax to form Urban-X. Their mission is to “catalyze, educate, invest in, and advocate for startups who are shaping the futures of cities through technology.” A company with conscience, MINI will help fuel startups that seek to change the world – or a little

New MINI Clubman Brings New Fun for MINI Drivers

The New MINI Clubman offers all of the same features that we’ve come to love from the fun brand, but with some exciting must-have additions. Let’s see what the sophisticated larger model has in store.

Versatility meets recreation with the new ALL4 all-wheel drive system. Compared to earlier models that featured front-wheel drive systems, the new ALL4 system will

New MINI S Convertible Makes Best Convertibles for Summer List

The New MINI S convertible earned a coveted spot on the Best Convertibles for Summer List because of its speed, its efficiency, and for its remarkable customizability. Make it your MINI – and make it a great summer!

You can select anything from the metallic exterior paint (with the classic Union Jack mirrors, of course) to the Driving Mode option. This allows

Don’t just Buy a MINI, Create a MINI

Finally, a car that matches your rebellious spirit and reflects your exquisite taste. The new MINI Clubman boasts that buyers have over 10 million ways to create a MINI. Are you ready to MINI Yours?

For both 2-and 4-door hardtop MINI Clubmans, the aptly named MINI Yours program is an excellent way to customize everything from that intense metallic Lapisluxury exterior color you have always fantasized about (it was originally a color for royalty- how

MINI Lifestyle Accessories- Braman MINI

As you continue to enjoy the MINI that you own – Countryman, Clubman, or other great models – you’ll soon realize that MINI is more than just a car. It’s a lifestyle. You’ll nod at other MINI owners. You’ll connect with them at Club Braman MINI events. Why not celebrate your love of MINI with a few fun MINI specials. The best part is that there are so many merchandise options from which to

The Ultimate Driving Machine: Mini Cooper Key Features

Owning a MINI is a great experience. Maybe you’ve owned one for years. Maybe you like to lease them and get a fresh and new model every few years from your favorite MINI dealership. Or perhaps this will be your first time owning a MINI Cooper. Whatever the case may be, there are quite possibly still a few features you haven’t yet discovered.

Turn signals

Why Drive a Minivan When You Can Drive A MINI Cooper?

There is plenty of love – and plenty to hate – when it comes to the Minivan. Some people adore the spaciousness it provides. Others can’t stand the idea of driving something that feels like a house on wheels or makes them feel like a soccer mom (or dad!). Yet something people tend to forget is that a lot of cars—such as the MINI Cooper Clubman and the MINI

Braman MINI of Palm Beach offers a New MINI Café

At most dealerships, you walk in and are immediately met – or pounced on – by a salesman. This rep will show you various cars, maybe they’ll ask you what you’re looking for. They’ll haggle and hassle you over price—they want you to buy, buy, buy, without a second thought of what you actually want or really need. It doesn’t matter if you hoped for MINI lease deals or just someone who could answer your questions. The bottom line

Serena Williams Supports #DefyingTheLabel of MINI Coopers

Over the past several years, brands have begun to see a rebellion of sorts as people realize more and more; a label is not what defines anyone or anything. In February, MINI Coopers partnered with Serena Williams to showcase that very fact.

Serena Williams knows what it’s like to be stereotypes and pigeonholed; the campaign is all about defying and shedding those labels. About leaving them behind and defining

5 Reasons Why You Should Buy a MINI

MINI Coopers are pretty fantastic, there’s no doubt about that. But why not indulge in them a little bit more? If you’ve been entertaining the idea of looking for MINI deals at a MINI dealer in Florida, but still need the tiniest bit of convincing, here are 5 reasons why you should take the plunge. You may just drive away in this smart – and fun – car.

Quality – Quite possibly