MINI Coopers Clubman Sets Sights on Raising Brand Appeal

As 2016 draws to a close, people are already eagerly looking ahead to 2017 – and that includes taking a peek at the next MINI Cooper Clubman. MINI knows that small and compact is their MO, but how do they cater to folks who want a MINI – but maximized? That’s where the Clubman comes into play.

Currently, the 2016 MINI Cooper Clubman is super sporty and arguably one of the best cars in the revamped MINI lineup. It’s been a tricky bit of engineering and design for MINI to get what offer continuous upgrades yet retain the style and panache for which they’re known. The Clubman is the largest model in the MINI lineup, right at the edge of losing it’s MINI card, so to speak, and reappearing in the ranks of typical cars. Test drive a MINI Cooper Clubman today and you’ll see how it differs from the others.

It’s too soon to say how different the 2017 version will be, but the overall concept of the Clubman helps to enlarge the base in which MINI works. It allows them to have something that competes with smaller sporty cars as well as crossovers. But it maintains classic MINI power so when you do test drive a MINI Cooper Clubman, you won’t be disappointed with the experience.

The space allows people to also fit friends and family more comfortably for everything from long long trips to the ride to soccer practice. They’ve taken the best of the MINI and made it a little bigger and, some might even dare to say, even a little better.

Give one a test drive today. You’ll feel the hug on the curves, the power waiting under the hood, and really be able to luxuriate in the spacious front seat. If you’ve always wanted a MINI but couldn’t quite get past the size, now is the perfect chance to dive in. 2017 is the year that you get your dream car: the MINI Cooper Clubman.