Mini Continues the Push for Polar Bears International
- February 27, 2023
The Mini and Polar Bears International Partnership MINI USA has teamed up with Pharrell Williams’ Billionaire Boys Club sub-label ICECREAM. The partnership is creating an earth-conscious capsule celebrating the new electric Mini Cooper. The process works on NTWRK for Livestream shopping among consumers — all proceeds from the event will go to Polar Bears International.
